RACHEL PAYNE

The Alternative Management was founded in 2023 by Rachel Payne. Rachel began her career at JAG models in 2014, helping to build the company from its infancy and went on to work at agencies such as Muse and New York Model Management.  Rachel’s passion for promoting diversity and inclusion in the fashion industry has been a driving force throughout her career.  With over a decade of experience, Rachel has developed and fostered global industry relationships and has helped kickstart and evolve hundreds of model’s careers.

inspire

As a strong advocate for representation, Rachel has dedicated her efforts to discovering and nurturing talent from diverse backgrounds. Her commitment to elevating underrepresented voices has played a pivotal role in launching the careers of numerous models from various ethnicities, body types, and gender identities. Her approach to scouting goes beyond traditional beauty standards, focusing on authenticity, uniqueness, and the ability to inspire is what brought her to create, The Alternative Mgmt.

empower

In addition to her scouting expertise, Rachel is a passionate mentor, guiding young creatives through the complex world of fashion.  Her mentorship provides invaluable support and empowerment to emerging creatives helping them navigate the industry with confidence and resilience.